The web just changed dramatically. What that means for your business — and what separates a site that exists from one that actually works. By now you've probably heard that AI can build a website for you. Type a few sentences about your business, answer a handful of questions, and minutes later — you have a site. Wix, the platform we work on every day, has made this a reality for hundreds of thousands of businesses. It's impressive. And for a lot of people, it's genuinely useful as a starting...

If you've ever wondered whether email marketing is worth the effort, here's a number that might change your mind: $22,000. That's how much one small nonprofit raised through email marketing alone — no paid ads, no fancy agency, just a well-maintained email list and consistent, thoughtful campaigns sent directly to people who cared about their cause. Whether you're running a service business, a nonprofit, or an online store, your email list is one of the most valuable assets you own. Here's...

I do this for a living. I build websites. I manage domains. I help businesses stay visible online. And I almost let one of my own domain names expire. Here’s what happened For weeks, I kept getting emails about one of my domains. They looked off. Strange sender address Going straight to spam Felt like the usual “your domain is expiring” scam So I ignored them. Then one day I decided to check manually. Not by clicking the email (Never click links in those emails.) I went directly to my...